Email Marketing Specialist
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Email Marketing Specialist

  • Responsibilities:
    • Project Preparation:
      • Collaborate with sales team to gather requirements for email campaigns.
      • Understand brand, analyze competitors and conduct market research for strategic planning.
      • Develop comprehensive project plans and timelines in form of content calendar.
      • Set up tools, manage email/domain setups, and verify contact information.
      • Ensure the integration of email marketing strategies with overall marketing objectives.
    • Campaign Planning:
      • Strategize and plan email campaigns based on target audience and marketing goals.
      • Segment email lists to deliver personalized and targeted content.
      • Analyze data and insights to optimize future email campaigns.
    • Working on Projects:
      • Execute end-to-end email marketing campaigns, from creation to deployment.
      • Monitor and analyze campaign performance, providing insights for continuous improvement.
      • Collaborate with design teams, integrate feedback, and optimize E-commerce flows.
      • Oversee end-to-end email campaign management, including copywriting, guiding designer and design implementation.
    • Team Management:
      • Lead and manage a collaborative team.
      • Delegate tasks based on team members’ strengths.
      • Provide guidance and support for professional development.
      • Foster a positive and productive team environment.
  • Requirements:
    • Graduation/ Diploma is must.
    • 2-5 years experience as an Email Marketing Specialist.
    • Strong knowledge of E-commerce and Cold email marketing.
    • Hands-on experience with A/B testing for optimization.
    • Strong understanding of email marketing tools and platforms such as Mailchimp/Klaviyo/instantly etc.
    • Proficiency in real-time analytics, post-campaign analysis, and generating detailed reports.
    • Excellent communication and collaboration skills.
    • Ability to prioritise tasks, engage in advanced planning, and manage project timelines effectively.
    • Expertise in Email copywriting.
    • Leadership skills for leading and managing a collaborative team.
    • Ability to delegate tasks and provide guidance for team members.
    • A positive and supportive approach to foster a productive team environment.
    • Detail-oriented with strong organizational skills.
    • Ability to manage multiple projects simultaneously.
  • What We Offer:
    • Flexibility in terms of both remote and in-office work
    • 5 working days
    • Opportunity to join a team where you can grow and expand your professional experience
    • Competitive compensation
    • Working in a creative and enthusiastic international environment
    • Professional Atmosphere – Meet creative people
  • Salary range: ₹25,000 – ₹50,000 per month

Job Category: Email Marketing Specialist
Job Type: Full Time
Job Location: Chandigarh

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