Email Platform Setup
Start right with a properly configured account
- Full account structure and settings configuration
- Integration with your e-commerce platform
- Core list and segment setup
- Email sending domain and authentication
- Delivery
- 5–7 business days
Sent to our team with your order — we confirm everything on your kickoff call before we build.
No sales call required to buy.
Prefer to talk first? Book a free call
What happens after you order
No mystery, no chasing. Here is exactly how it goes from order to live.
- 1
Place your order online
Buy directly from this page — no sales call, no back-and-forth quoting.
- 2
We email you within 4 working hours
You get a confirmation from our team with next steps and a short intake form.
- 3
You share access & assets
Send over the account access and brand assets listed below so we can start immediately.
See exactly what we need ↓ - 4
We build it
Strategy, copy, design, and build — typically delivered in 5–7 business days.
- 5
Review, activation & handoff
You review everything before it goes live. We activate it and hand over documentation.
Want to talk it through first? Book a free kickoff call — or tick the box at checkout and we'll send you the link.
What It Is
An email platform set up wrong doesn't fail loudly — it just quietly underperforms for months while nobody notices the broken integration, the missing authentication records, or the list structure that makes segmentation impossible later. Fixing that after the fact costs far more than building it right the first time.
This is the full technical foundation: your ESP account configured, your store integration installed and mapped, your sending domain authenticated, your core lists and segments built, and one subscription form live and capturing emails. Everything a new email program needs before its first send.
You get a working account, not a checklist someone half-finished. We configure it, test it, and walk you through it so you (or your team) know exactly how it's structured and why.
Who It's For
- You just signed up for an email platform and need it built out before you can send a single campaign
- Your store is live but has never been properly connected to an ESP
- You're launching a new brand and want the technical foundation done correctly from day one
- You started the setup yourself and got stuck on authentication, integration, or list structure
Probably not for you if
- Your platform is already configured and working — Segmentation Strategy & Setup or A/B Test Setup will do more for you at this stage
- You only need your store reconnected to an existing, already-configured ESP account — see E-Commerce Store Integration instead
- You're moving from one ESP to another with an existing list — that's Email Platform Migration, not a fresh setup
What's Included
Need this scoped differently?
You're not locked into the scope above. Add your changes in the box when you order, or talk it through on your free kickoff call — we confirm everything before we build.
Book a free call to discuss changesHow It Works
Kickoff and access
You provide admin access to your email platform and your store platform, plus your brand assets. We confirm scope on a short kickoff call or async questionnaire.
Integration and authentication
We install and configure the store-to-ESP integration and set up your sending domain authentication so the account is technically sound before anything else is built.
Lists, segments, and forms
We build your core lists and segments and set up one subscription form, correctly tagged and mapped into your list structure.
Walkthrough and handoff
You get a full account walkthrough and handoff documentation. The entire build is delivered in 5–7 business days.
Typical delivery: 5–7 business days
What We Need From You to Get Started
Have these ready and we can kick off immediately — no back-and-forth delays.
- Admin-level invite to your email platform account
- Admin access to your store platform (Shopify / WooCommerce / BigCommerce)
- DNS or registrar access for your sending domain (or a contact who can add records for you)
- Brand assets: logo, colors, and fonts
- Any existing list/segment structure you want preserved or replaced
- A single point of contact for the kickoff call
Frequently Asked Questions
Yes, for this build we authenticate your sending domain, which requires adding SPF, DKIM, and DMARC records at your DNS provider. You can grant us access directly, or add the records yourself from the values we provide — either works.
No. If you already have an email platform sending live campaigns, we build the new configuration in parallel and only cut over once everything is tested. If this is a brand-new account, there's nothing to pause.
No — we build this in whichever email platform you already use. Klaviyo is the most common (we are a certified partner), but Mailchimp, Omnisend, Shopify Email, Brevo, ActiveCampaign and every other major platform are all fine. Tell us your platform at checkout and we build it there.
Buy online via the checkout button on this page, or if you'd rather talk first, book a free audit and we'll set it up together.
You'll receive an intake form asking for platform access, brand assets, and any preferences on list structure. Once we have access, the 5–7 business day build timeline starts.
A reasonable round of revisions is included after the walkthrough to adjust list names, segment logic, or form details — this isn't an unlimited-revision engagement, but standard adjustments are covered.
Related Services
E-Commerce Store Integration
Connect your store to your email platform the right way
$199
SPF / DKIM / DMARC Setup
Authenticate your sending domain in under 48 hours
$149
Segmentation Strategy & Setup
Send the right message to the right person, every time
$299
Popup & Sign-up Form Setup
Capture more subscribers with a high-converting popup
$179Prefer an ongoing, fully managed engagement instead of a one-off build?
See our managed serviceNot sure yet? Talk to a human first.
You don't have to buy blind. Book a free 30-minute call and we'll tell you honestly whether Email Platform Setup is the right move for your store — or point you at something better.
Prefer email? [email protected] — we read every reply.
Ready to Get Email Platform Setup Live?
No sales call required — buy online or get a free audit first.