Email Marketing ROI Calculator & Workbook
Calculate your ROI, identify gaps, and build a 90-day improvement roadmap.
- Current state audit worksheet
- ROI formula with your numbers
- Revenue gap analysis by flow
- 90-day priority action roadmap
- Delivery
- Instant download
What happens after you order
Two steps. That is the whole process.
- 1
Enter your email
No credit card, no trial, nothing to cancel.
- 2
The PDF lands in your inbox
Delivered instantly as an attachment, check spam or Promotions if it is not there in a minute.
What It Is
"Is our email program actually working?" deserves a real answer, not a gut feeling. This workbook is a complete self-audit: it walks you through your current state, calculates your true ROI, and identifies which automations are missing or underperforming.
A gap analysis by automation shows you exactly which flows are absent or weak, and a 90-day action plan template turns those gaps into a prioritized, dated roadmap instead of a vague list of ideas.
A revenue projection tool rounds it out, so you can estimate the upside of closing each gap before you invest time building it.
Who It's For
- You want to calculate your true email ROI, not just look at revenue in isolation
- You suspect you're missing key automations but haven't audited to confirm it
- You want a dated, prioritized 90-day plan instead of an open-ended to-do list
- You're reporting to leadership and need a structured before/after roadmap
Probably not for you if
- You just need the RPES/RPS formulas without the full audit workbook, the free Email Revenue Calculator is a faster, lighter option
- You want someone else to run this audit on your account and present findings: book a free audit instead
What's Included
How It Works
Enter your email
No card, no call required, just your email address.
Get instant delivery
The workbook arrives as a PDF in your inbox within seconds.
Audit and plan
Work through the current state audit and ROI worksheet, identify gaps by automation, then build your 90-day action plan using the template.
Typical delivery: Instant download
What We Need From You to Get Started
Have these ready and we can kick off immediately. No back-and-forth delays.
- Just your email address: that's it
- No credit card required
- Your email revenue, send volume, and list of currently-live automations
- 30-60 minutes to work through the full workbook properly
Frequently Asked Questions
Yes, the Email Marketing ROI Calculator & Workbook is completely free with no credit card required. Enter your email and it arrives instantly.
A PDF, emailed instantly, with a current state audit, an ROI calculation worksheet, a gap analysis by automation, a 90-day action plan template, and a revenue projection tool.
The Revenue Calculator is a lighter, faster tool focused specifically on RPES and RPS formulas. This workbook is a fuller self-audit that also covers automation gaps and produces a dated 90-day roadmap. Most people start with the calculator and move to this workbook when ready for the full audit.
No, the ROI calculation and gap analysis work with data exported from any email platform. The workbook itself is completely platform-agnostic.
Work through it in-house, or book a free audit and we'll review your plan together and help you prioritize which gaps to close first based on expected revenue impact.
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WHO BUILDS THIS
Delivered by Ravinderpal Singh's team
Ravinder founded Excelohunt. For 7+ years he has worked on one thing: making email the channel that earns the most for online stores. He wrote Customer Retention Strategies. His Klaviyo Partner team builds every order placed here.
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